Ah, the world is good. For those without a strong science background and want to learn more, here is a series of lectures concerning basic physics from the UC Berkeley.
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Ah, the world is good. For those without a strong science background and want to learn more, here is a series of lectures concerning basic physics from the UC Berkeley.
Filed under: Uncategorized | 1 Comment »
A recent article in the Journal of Consumer Research (October 2007) examines an interesting issue in human decision making, what they call the “Duration Heuristic” which involves peoples perception of the cost effectiveness of time taken for a task.
I’ll take a step back here and just explain what is meant by heuristic in layman’s [...]
Filed under: Cognition, Science | Tagged: cognitive science, decision making | 1 Comment »